Hey guys! If you're curious about the 2018 Dodge Journey and what it cost brand new, you've come to the right place. This popular SUV was known for its versatility and affordability, making it a solid choice for families and those needing extra cargo space. Let's dive into the details of its pricing and what factors influenced it back in 2018.

    Understanding the Base Price

    When the 2018 Dodge Journey first hit dealerships, it came with a starting MSRP (Manufacturer's Suggested Retail Price) that was quite attractive. The base model, typically the SE trim, usually started around $22,000. Keep in mind that this was just the starting point. This price reflected the most basic configuration, with standard features and minimal optional extras. Of course, this could fluctuate based on the dealership and any regional incentives or promotions available at the time.

    It's essential to remember that the MSRP is more of a suggestion. Dealers often have some wiggle room, and the final price you paid depended on your negotiation skills and the demand for the vehicle in your area. Limited availability or high demand could push the price up, while slow sales might give you more leverage to negotiate a better deal. Also, factors such as the time of year could play a role. Dealers are often more willing to offer discounts towards the end of the month or the end of a quarter to meet sales quotas. So, doing your research and being prepared to negotiate was key to getting the best possible price on a new 2018 Dodge Journey.

    Trim Levels and Price Variations

    The 2018 Dodge Journey was available in several trim levels, each offering a different set of features and, consequently, a different price point. Let's break down some of the popular trims and their approximate MSRPs:

    • SE: As mentioned earlier, the base SE model started around $22,000. It included essential features but was relatively basic in terms of upgrades and amenities.
    • SE Value: This trim added a few more features while still maintaining an affordable price, generally starting a bit above the SE model, around $23,000 - $24,000.
    • SXT: The SXT trim offered a better balance of features and price, with a starting MSRP in the mid-$20,000s. This trim often included popular options like upgraded wheels and improved interior trim.
    • Crossroad: Known for its distinctive styling and additional features, the Crossroad trim typically started in the upper $20,000s to around $30,000. This trim often appealed to buyers looking for a more stylish and well-equipped SUV.
    • GT: As the top-of-the-line trim, the GT model came with all the bells and whistles, including premium audio systems, leather upholstery, and advanced safety features. The MSRP for the GT trim usually started in the low $30,000s.

    Each trim level provided a unique combination of features, allowing buyers to choose the one that best fit their needs and budget. The higher the trim level, the more luxurious and feature-rich the 2018 Dodge Journey became, which was reflected in the price. Understanding these differences was crucial when shopping for a new Journey, as it helped you narrow down your options and focus on the trims that offered the best value for your money.

    Additional Packages and Options Impacting the Price

    The base MSRP of the 2018 Dodge Journey was just the beginning. Many buyers opted for additional packages and standalone options to customize their vehicle to their liking. These extras could significantly impact the final price. Here are some common packages and options that were available:

    • Popular Equipment Group: This package often included features like a premium audio system, automatic headlights, and a leather-wrapped steering wheel. It added convenience and comfort, but also a few thousand dollars to the price.
    • Navigation Package: For those who wanted built-in navigation, this package added a touchscreen infotainment system with GPS. It was a popular option for drivers who frequently traveled to unfamiliar areas.
    • Rear Seat Entertainment System: Families with kids often opted for this feature, which included a DVD player and screens in the rear seats to keep passengers entertained on long trips.
    • Sunroof: A sunroof added a touch of luxury and allowed more natural light into the cabin. It was a standalone option that appealed to buyers looking for a more open and airy feel.

    These packages and options allowed buyers to personalize their 2018 Dodge Journey, but they also increased the overall cost. It was essential to carefully consider which features were truly needed and which ones were simply nice to have. Adding too many extras could quickly push the price beyond your budget.

    Factors Influencing the Final Price

    Beyond the MSRP and optional packages, several other factors could influence the final price you paid for a new 2018 Dodge Journey:

    • Dealer Incentives: Dodge often offered incentives such as rebates, financing deals, and special lease offers to attract buyers. These incentives could significantly reduce the out-the-door price. It was always a good idea to check the manufacturer's website and local dealer ads for the latest deals.
    • Negotiation Skills: Your ability to negotiate with the dealer could also play a significant role. Dealers often marked up the price, so there was room for negotiation. Doing your research, knowing the market value of the vehicle, and being prepared to walk away could help you get a better deal.
    • Trade-In Value: If you had a trade-in vehicle, its value could be used to offset the price of the new 2018 Dodge Journey. Getting a fair trade-in value was crucial to minimizing the overall cost. It was always a good idea to get multiple appraisals before accepting the dealer's offer.
    • Location: Prices could vary depending on your location. Dealers in metropolitan areas often had more competition, which could lead to lower prices. Conversely, dealers in rural areas might have less competition, allowing them to charge higher prices.

    Understanding these factors and being prepared to leverage them could help you get the best possible price on a new 2018 Dodge Journey. It required some effort and research, but it could save you a significant amount of money in the long run.

    Comparing Prices to Other SUVs

    The 2018 Dodge Journey competed with a variety of other SUVs in its class, such as the Toyota RAV4, Honda CR-V, and Ford Escape. Comparing prices and features with these competitors could help you make an informed decision. The Journey often stood out for its affordability and available third-row seating, but it might not have matched the fuel efficiency or reliability of some of its rivals.

    For example, while the base model of the Journey was typically less expensive than the base models of the RAV4 or CR-V, those vehicles often came with more standard features and better fuel economy. The Ford Escape offered a similar range of trim levels and options, but it might have had a slightly higher starting price. Ultimately, the best choice depended on your individual needs and priorities.

    It was essential to research and compare the features, prices, and reliability ratings of different SUVs before making a decision. Consider factors such as fuel economy, cargo space, safety features, and overall value. Reading reviews and test driving different models could also help you determine which SUV was the best fit for your lifestyle.

    Finding Used 2018 Dodge Journey Deals Today

    While we've been focusing on the brand new price of the 2018 Dodge Journey, it's worth noting that you can find some great deals on used models today. Given that it's been several years since 2018, many Journeys have depreciated in value, making them an affordable option for budget-conscious buyers. Online marketplaces, used car dealerships, and private sellers are all good places to start your search. When buying a used car, always remember to have it inspected by a trusted mechanic to ensure it's in good condition. Look for any signs of wear and tear, check the vehicle history report, and take it for a test drive to get a feel for how it performs. With a little bit of research and due diligence, you can find a reliable and affordable 2018 Dodge Journey that meets your needs.

    Conclusion

    So, to wrap it up, the brand new price of a 2018 Dodge Journey varied depending on the trim level, optional packages, and dealer incentives. The base model started around $22,000, but the price could easily climb into the $30,000s with added features. By understanding these factors and doing your research, you could get the best possible deal. And if you're looking for an even more affordable option, consider exploring the used car market. Happy car hunting, guys!